美術設計
684理念
I am Kaleb, Ka Ho Choi, a graphic and product designer, equipped with adequate experience of branding and marketing.
In previous occupation in Threesixty Group Limited, I am on behalf of collaborating projects with visual merchandising, for instance, design of pop-up store, planogram and one USA JFK Airport Store layout, presenting to the headquarter USA Merchsource company.
In current occupation, I started founding a luxury lifestyle brand, LIVE, with two cofounders, aiming to promote organ donation and selling luxurious products and accessories. The first product will be launched at the end of 2018. I am on behalf of art director, developing brand identity and visual identity, and creating marketing materials, ranging from trend research, advertisement, digital website, newsletter, production packaging, illustration and artwork. I have strong aesthetic sensibility with an understanding of luxury and experience in working in a fast-moving entrepreneurial environment.
I am a team player, able to team up with editorial team, visual merchandising and digital team in my sincere and diligent manner.
I sincerely desire for working freelance job in your prestige company. Thanks for your time to read this!
資歷經驗
Designer Oct 2016 - Jul 2017 Threesixty Group Limited
Designer and art director Jul 2018 - Jul 2019 Live Creative Limited
憑證/獎項
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Microfund 2018
Social Entrepreneurship awardee
Branding of Lifestyle product -
Proof-of-concept 2017
Awardee
branding of Lifestyle product
教育程度
bachelor of design scheme (Hons) The Hong Kong polytechnic University
Bachelor of Product design
GPA 3.46 Graduation